Lambeth Council says the near million pound investment in Electric Avenue, new layout and design of market stalls will make the area better for traders, shoppers and other businesses.
The improvement scheme, funded by the council and the GLA was agreed last year after months of consultation with traders, shoppers, local businesses and residents including:
- 1-2-1 interviews with Electric Avenue traders
- Interviews and focus group work with 400 market customers
- Three dedicated workshops with traders, including the Brixton Market Traders’ Federation AGM on 10th June 2015
- Six separate occasions to display consultation boards showing the emerging designs
- Displaying models and running a stall demonstration in Electric Avenue on 29th July
In July 2015, all traders were contacted personally and given a deadline of September 4th 2015 to make representations about the plans, and a further meeting was held on November 25th which was well attended by traders.
In a letter sent to traders today, the council has reiterated the length and scale of consultation and explained that changing the stall layout now that construction work has started would lead to delay and additional cost to the scheme.
Cllr Jack Hopkins, Cabinet member for Jobs and Growth said: “The council places tremendous value on Brixton’s street markets and its traders. That’s why we worked so hard, against tough competition, to secure £500k of High Street Fund grant, along with over £500k of our own resources for this project so we can significantly improve the street and the market, provide larger licenced pitch sizes and an improved environment for everyone who uses the market. At every step of the way, traders have been involved and consulted on the scheme which has been revised and adapted in response to their comments. We understand that change is disruptive and will continue to work with traders to make sure Electric Avenue continues to be vibrant and attractive – an essential part of what makes Brixton unique.”